{"id":5864,"date":"2026-06-01T17:08:29","date_gmt":"2026-06-01T17:08:29","guid":{"rendered":"https:\/\/imrannadir.com\/blog\/?p=5864"},"modified":"2026-06-01T17:08:31","modified_gmt":"2026-06-01T17:08:31","slug":"we-will-soon-run-ads-for-ai-agents-not-just-humans","status":"publish","type":"post","link":"https:\/\/imrannadir.com\/blog\/we-will-soon-run-ads-for-ai-agents-not-just-humans\/","title":{"rendered":"We Will Soon Run Ads for AI Agents, Not Just Humans"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Digital marketing is changing again. Watch the full video below:<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"We Will Soon Run Ads for AI Agents, Not Just Humans | Google\u2019s Agentic Ecommerce\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/32G_AUy-C4o?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">As strange as it may sound, by the end of this year or perhaps sometime next year, marketers may start creating ads for AI agents first instead of targeting humans directly.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-9-16 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\nhttps:\/\/youtube.com\/shorts\/QLhDdBXOWLg?feature=share\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This shift is being accelerated by Google&#8217;s new direction toward agentic ecommerce.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Is Agentic Ecommerce?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Google has introduced features that move toward agent-based shopping experiences.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the near future, users may have AI agents acting on their behalf. Instead of manually searching for products, customers will simply give instructions to their AI assistant.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, a customer might say:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Find me the cheapest option.<\/li>\n\n\n\n<li>Find a product with the best reviews.<\/li>\n\n\n\n<li>Find a product that includes specific features.<\/li>\n\n\n\n<li>Compare products and choose the best one.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The AI agent will then perform the research, evaluate options, and make recommendations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why This Changes Advertising?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Traditionally, ads, landing pages, content, sales funnels, and copywriting were created for human buyers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The goal was always to persuade the customer directly.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But when AI agents become the primary decision-makers during the buying process, the way we create marketing assets may change.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Instead of optimizing only for human attention, businesses may also need to optimize for how AI agents evaluate products, services, pricing, reviews, and information.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In other words, agents may influence whether your offer gets shown to the customer in the first place.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">AI Is More Than a Tool?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Many people still view AI as another software tool.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I believe AI is much bigger than that.<\/p>\n\n\n\n<figure class=\"wp-block-embed\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"AI is not just a tool. It&amp;apos;s a shift in human behavior.\" width=\"422\" height=\"750\" src=\"https:\/\/www.youtube.com\/embed\/JHPiGkwhO94?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">AI represents a shift in human behavior.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Just as the internet changed how people communicate, learn, and buy products, AI is creating another major transformation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">History has seen shifts like the Industrial Revolution and the rise of the Internet. AI has the potential to become a similar turning point.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Marketers Should Do<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">If you are a marketer and your focus is limited to managing campaigns, it may be time to think beyond campaign management.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The future requires marketers to think like:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Business owners<\/li>\n\n\n\n<li>Decision-makers<\/li>\n\n\n\n<li>Analysts<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The role is evolving beyond simply running ads.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Understanding how AI changes customer behavior will become just as important as understanding platforms and campaign settings.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Blog updated on 2026-06-1<\/em><\/strong><\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Hire <a href=\"https:\/\/imrannadir.com\/\"><strong><em>Imran Nadir<\/em><\/strong><\/a> for Google Ads and Digital Marketing Consultation &#8211; invite Imran on your podcast too. <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Digital marketing is changing again. Watch the full video below: As strange as it may sound, by the end of [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5864","post","type-post","status-publish","format-standard","hentry","category-others"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>We Will Soon Run Ads for AI Agents, Not Just Humans - Imran Nadir<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/imrannadir.com\/blog\/we-will-soon-run-ads-for-ai-agents-not-just-humans\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"We Will Soon Run Ads for AI Agents, Not Just Humans - Imran Nadir\" \/>\n<meta property=\"og:description\" content=\"Digital marketing is changing again. 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